Start Licensing’s Ian Downes gets confirmation this week that licensing, collaborations and partnerships are

The pink vegan mayo with BBQ sauce comes following Heinz teasing fans about whether

LicensingSource.net presents 24 talking points for the licensing business in 2024, all of which w

Start Licensing’s Ian Downes highlights some licensing related stories to hit the press this week.

Start Licensing’s Ian Downes finds some supersized examples of a growing trend for brands

Our regular column shining a light on retail trends takes a look at some

Amy Macaulay, creative producer at KI, discusses the shift happening in the entertainment industry

The Barbie brand was honoured to attend a celebratory reception at Buckingham Palace hosted

The Belgium-based bag brand has unveiled a second collaboration with Mattel and Barbie, launching la