Tag: barbie
on February 18, 2020

Each product aims to highlight inclusivity and innovation, with toys reflecting new sports at

on January 7, 2019

We chat to Lisa Weger about how Mattel’s power brands are making big moves.

on June 29, 2018

Art Ask Agency’s Maria Strid on how the iconic brand is building in licensing.

on December 12, 2019

Harry Potter, Friends, Barbie, Frozen and personalisation highlighted as key brands and trends.

on January 15, 2018

We take a look at some of the films which could impact the licensing business.

on November 21, 2017

NPD Group talks us through the top themes in the toy market.

on November 25, 2019

Fashion store in Liverpool ONE has proved to be a hit since opening in October.

on November 13, 2019

Licences driving toy sales in 2019, says NPD, accounting for 23% of the market overall.

on November 11, 2019

Retailer teams with brand for first time on kids collection to mark 60th anniversary.

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