Endemol Shine Group planning raft of activity for popular brand to mark key milestone.
Barbers and grooming experts to develop official range inspired by series.
Food licensing and branding expert will help to further drive the brand off-air.
Including busy Penguin Ventures launching a new preschool IP and confirming new Spot stage show.
Including CPLG expanding its agreement with Sony Pictures Consumer Products.
Appetite from global audience to engage with shows is phenomenal says group director.
Including the big reveal of The Legitimate Peaky Blinders Festival in September.
Including Start Licensing to represent British artist Julie Dodsworth.
Including Disney’s The Lion King ‘Protect the Pride’ conservation campaign.