How Activision Blizzard has been steadily building its reputation in consumer products.
Start Licensing’s Ian Downes finds licensing playing a role in an increasingly diverse set
How Epic Games’ brand won the hearts of consumers, licensees and retailers.
New content and product lines revealed for 2020.
We chat to Hasbro’s Simon Waters about what the future holds for the iconic brand.
Including Universal striking horrifically good fashion deals for its stable of monster IP.
The Source looks at how the business is contributing to the environmental conversation.
The Source chats to Hasbro’s Holly Oldham about NERF’s major licensing push.
Morph making to Book Fair; all in a week’s work for Start Licensing’s Ian Downes.