Tag: mattel
on January 7, 2019
We chat to Lisa Weger about how Mattel’s power brands are making big moves.
on July 3, 2018
The Source looks at how the business is contributing to the environmental conversation.
on June 29, 2018
Art Ask Agency’s Maria Strid on how the iconic brand is building in licensing.
on May 9, 2019
New powerfully pink collection is celebrating Mattel’s trendsetting iconic brand.
on February 21, 2017
We look at the shows and licensing programmes tackling the STEM subjects.
on January 19, 2017
We chat to Mattel’s licensing manager Helen Genia about the milestone anniversary.
on April 17, 2019
Partnership covers Japan, UK, US and France as brand continues 60th celebrations.
on November 7, 2016
We delve into the licensing life of Hachette Children’s Group’s licensing director.
