Start Licensing’s Ian Downes finds some examples of how charities are developing partnerships through licensi

Start Licensing’s Ian Downes finds some good examples of how Licensing PLC is providin

Start Licensing’s Ian Downes takes a look at the tricky area of licensed promotions

Golden Goose’s Adam Bass on why NPD teams should take note of these points.

30,000 prizes to be won on special Light Side or Dark Side cereal packs.