Why the support of traditional TV remains hugely beneficial for the growth of an IP.
Viacom Nickelodeon Consumer Products and Spin Master honour five licensees.
Nickelodeon’s Marianne James on retaining its place as the ‘home of preschool’.
Find out more about the six award nominees, starting with Nickelodeon UK exec.
Aykroyd & Sons’ Sion Aykroyd on why 2019 should be a year of category growth.
Stay Safe with PAW Patrol theme will run until the end of the summer term.
VMC Accessories’ Louise Hinds talks market challenges and top brands.
M&Co’s Julia Redman on how the retailer is carving its successful licensing niche.
16 licensed products were purchased every second of the year in the UK in 2017.