Start Licensing’s Ian Downes has his Lookout attentions caught by a variety of examples
Start Licensing’s Ian Downes takes a look at how different retailers are building licensed annu
Start Licensing’s Ian Downes is reminded on an Easter weekend visit to Homebase that
MGM’s Robert Marick on expanding the Wednesday product category offering, growing the Creed franchise
Start Licensing’s Ian Downes on how exhibitions can give a real boost to licensed brands.
UK md Stephen Gould on why the agency is in a stronger position than ever.
From bookies to burgers, it’s been a varied week of licence spotting for Ian Downes.
Start Licensing’s Ian Downes casts his eye down the supermarket aisles this week.
The company is also inviting licensing partners to collaborate on product lines, experiences and ret