On the eve of the FIFA World Cup 2022, SGLP’s Simon Gresswell takes a l
The new collaboration – secured with Hasbro – will see the launch of a limi
The collaboration includes mod classics such as a customised fishtail parka and a striped blaz
Hasbro has highlighted its licensing line-up of new fashion partnerships across brands including My Lit
‘A music brand is a more emotional experience than most other properties’.
‘Summer of Love’ inspired line promoted with a series of festival themed videos.
Limited edition collection continues brand’s anniversary celebrations.
Tie-up with Liam Gallagher’s clothing brand part of 45th anniversary celebrations.
Including Black Friday and Cyber Monday to notch up £5bn in sales between them.