Executives from Sanrio, Yoto, Andersen Press, Smiffys and Rubies tell LicensingSource.net how they are embrac
A new limited edition range of t-shirts has prominent front of store exposure and brand
Facilitated by Dream Theatre – Sanrio’s licensing agent in the territory – the exclusive collaborat
The national homelessness charity has partnered with Mr. Men Little Miss to bring to l
Our special Hello Kitty supplement – included as part of the jam-packed autumn issue
Start Licensing’s Ian Downes ends another week in licensing with some examples of how fash
LicensingSource chats to Eva Brännström, evp at Plus Licens, about her 40 years in
“We are thrilled to partner with Mr. Men Little Miss to create a collection t
In the second part of the series, Simon Gresswell reveals how SGLP began to t