Start Licensing’s Ian Downes switches supermarkets this week and finds further evidence of licensing play
Brand becomes Official Ice Cream of Royal Ascot, while a special Royal Ascot ice cr
We’ve seen how collabs have worked in dealmaking, now it’s time to show how collaborat
Source chats to md Richard Pink about how it became one of the key
Unilever brand launches new taste sensation for Easter in Marks & Spencer.
Start Licensing’s Ian Downes is impressed by key activity in Foyles this week.
Roy Lowe’s Rob Broadhurst shares his thoughts on licensors, licensees & retail.
We delve into the licensing life of Kinnerton’s marketing director.
Adam Bass on why a good name opens doors and makes people think.