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“We have some great promotions planned during Q1”

Dreamtex’s Anthony Duckworth on continuing to build on the success it saw for its brands during the past year.

As we continue the journey through 2022, LicensingSource asks a selection of licensees from across various categories how they are looking to make the most of the first quarter of the year.

Today: Anthony Duckworth, md, Dreamtex.

“We are really looking forward to building on the success we saw for our brands during the course of 2021. We have some great promotions planned with key retailers during Q1 into Q2, in addition to several new products being added to our home textile range, including Xbox Soft Storage.

Brands such as Xbox, Liverpool FC and L.O.L. Surprise continue to be incredible and we are very excited to be launching a brand new range for the BBC licence, Bluey.

Our continued social media activities have had great feedback from retailers and licensors and, at a time when we are able to meet less, it is really important to keep a dialogue and flow going of information about new licences and opportunities for working together.”

This feature originally appeared in the spring 2022 edition of Licensing Source Book. To read the full publication, click on this link.

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