adidas and IVY PARK are marking the end of the year with their fifth collaboration, rather appropriately entitled HALLS of IVY.
The new inclusive collection is accompanied by a marketing campaign with the tagline ‘Welcome to the HALLS of IVY’ and starring Beyoncé, Natalia Bryant, Ava Phillippe, Deacon Phillippe, James Harden and Jalen Green alongside a cast of diverse models.
Design cues have been based on ‘finding your own voice through self-expression, connecting with one another and sharing space with like-minded people’, with styles including Glen plaids, houndstooth patterns and structural tailoring.
Product highlights from the collection include a patchwork puffer, a sequin duster, a bralette, a pair of knitted pants, a romper, faux leather skirt, a bodysuit and a number of stylish takes on kidswear.
The footwear offering, meanwhile, includes the IVP Savage sneaker – an archival trail running silhouette brought back to life by IVY PARK in a cream white, wild pine and night indigo colourway as a new addition to the collaborative line-up.
The fifth IVY PARK collection launches exclusively on adidas.com for 24 hours on 9 December, followed by a wider global launch on 10 December.
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