The new inclusive collection is accompanied by a marketing campaign with the tagline ‘Welcome

Pop star teams with sportswear giant for third time as part of the ongoing adi

Launch of new collection follows Beyoncé buying out former business partner, Philip Green.

Star will develop signature footwear and apparel, plus relaunch Ivy Park brand.

Ownership of hit athlesiure brand was originally a 50-50 split.

Including healthy results for Mothercare, Tesco and WHSmith.