This ad will be closed automatically in X seconds.

Converse steps up for new Hello Kitty collaboration

Second collection of kawaii footwear, apparel and accessories launches.

Converse has teamed up with Hello Kitty once more, following the success of the first collection earlier this year.

Launching from today (December 6), the new collection of kawaii footwear, apparel and accessories features bold colourways, classic graphics and some special playful Hello Kitty elements.

Available in both adult and youth styles, Converse x Hello Kitty features two classic Converse silhouettes: One Star and the iconic Chuck Taylor All Star (in Hi and Ox versions).

Peeking out from the heel, Hello Kitty adorns the One Star silhouette with repeat star graphics in alternating Red and Black colorways. For the All Star Hi and Ox, Hello Kitty pops up on the canvas upper with surprise bow, star and face graphics. Coming in Black and White colorways, the white trainer features an apple graphic on the foxing tape.

The collection also includes an assortment of apparel and accessories such as a hoodie, joggers, tees and hats.

Want to read more news like this? Simply sign up to our daily digest in the box below. You can also follow @LicensingSource on Twitter.

MORE NEWS
 
“There will be no shortage of toys in the UK,” says md Gary Grant....
 
Agency to manage licensing for Pantone and Tokidoki in Spain and Portugal....
 
Range of infant educational toys and a nursing line planned under Chicco brand....
 
New show is a “magnificent concept” says Vickie O’Malley from Rockpool Licensing....
 
First issue of the year is packed full of exclusive content, covering all areas of the industry....
 
Well respected exec takes on newly created role of head of retail at the agency....
Get the latest news sent to your inbox
Subscribe to our daily newsletter