Acamar’s Sandra Vauthier-Cellier on the acceleration of Bing’s global licensing drive.
Stats show Acamar’s Bing was most requested children’s show of the year.
New line for preschool favourite will launch in AW19 across UK, Ireland & Europe.
Jodie Morris, Kirsty Southgate and Alister Morgan further strengthen licensor.
Bing brand owner looking to hire a softlines manager.
Acamar’s Bethan Garton on how Bing broke into the competitive preschool space.
Company takes master toy rights for UK, Ireland, EMEA and Australia.
Character’s first ever stage show tour adds new venues due to popular demand.
Company secures new licensing deals in Italy and Benelux for preschool brand.