TV ad and consumer initiative ties in with launch of Justice League range.
Company teaming with Boomerang and BoxLunch for The Get Animated Invasion.
Canine comes out on top in new study conducted by Boomerang.
New series launches on Boomerang in the UK this weekend.
Including the launch of a new Thomas & Friends campaign with Frankie Bridge.
Sponsorship deal for Play-Doh Town includes TV, digital and social media activity.
The Farmer’s Llamas special watched by 4.8m on BBC1 on Boxing Day.