Source talks to evp and md, Maarten Weck about recent changes at the agency,
Chupa Chups, Mentos, Smint and Airheads all feature on new face covering range.
Including Rainbow Designs revealing a new range of preschool toys for The Adventures of Paddington.
The Source listens in to Perfetti Van Melle’s Christine Cool and Marta Ballesteros.
BLE’s Anna Knight on why food & drink is such a robust licensed category.
Why Fyodor Golan has become the go-to label for brand fashion collaborations.
How the brand worked with three different fashion partners to bring it to life.
Including Crayola launching its new Colors of the World crayon collection, representing over 40 glo
Agency’s representation of confectionery brands Chupa Chups and Mentos renewed; Smint added to partnership.