As Toy Fair kicks off at Olympia, we chat to the BTHA about why licens
We talk to Poetic Brands’ md Elliott Matthews about the licensee’s bumper 2018.
Start Licensing’s Ian Downes unearths some licensing treats at Comic Con.
Including eOne and Hunter teaming up for limited edition Peppa Pig collection.
How the business is using the rich world of compelling storylines and powerful art.
Start Licensing’s Ian Downes is impressed by the M&S and Paddington partnership.
Deal with licensed toy company will help Simba expand into the US market.
Start Licensing’s Ian Downes checks out the pop culture at MCM Comic Con.
Rebellion’s Damian Treece on why comic book creations are big business.