Jessica Blue, svp global licensing group, on the importance of sports licensing to the show.
Start Licensing’s Ian Downes checks out the pop culture at MCM Comic Con.
Former Beanstalk gaming division head joins licensee as head of esports.
New graphic print collection sees retailer continue to build licensed profile.
Games market worth £3.864bn, more than doubling in value since 2007.
Licensed metal drinking bottles and travel mugs to be unveiled at the NEC.
Novelty suit company teams with Nintendo to further grow licensed collection.
Fashion accessory brand launches exclusive seven-piece Super Mario collection.
Licensed gifts specialist doubled the size of its stand in New York this year.