Start Licensing’s Ian Downes switches supermarkets this week and finds further evidence of licensing play
Start Licensing’s Ian Downes spots ways in which Disney’s Frozen 2 is taking over
NPD’s UK License Tracker looks at the consumer’s love affair with superheroes.
Ian Downes is impressed by some examples of licensee flexibility this week.
New research from WIPO shows the Caped Crusader is the most used franchise character
Characters including Iron Man, Captain America and Black Panther will be adapted into jewellery pieces.
IT: Chapter 2 and Stranger Things come top of the dress-up search listings.
Exclusive launch of LEGO Overwatch, plus expansion into kids gifting for retailer.
Marvel Universe Heroes and Villains captured in photo-real limited edition fine art.