NPD’s UK License Tracker looks at the consumer’s love affair with superheroes.
Ian Downes is impressed by some examples of licensee flexibility this week.
Exclusive launch of LEGO Overwatch, plus expansion into kids gifting for retailer.
Marvel Universe Heroes and Villains captured in photo-real limited edition fine art.
Limited edition bundle will launch in the US and Canada in September.
Novelty suit company further expands licensed offering.
Character accounted for almost 25% of total costume sales, says retailer.
Black Panther sees six searches every hour in the last week after film success.
Director of The Last Jedi to create new trilogy; live action series also planned.