The new partnership is a celebration of the ‘driving principle of inclusivity in play’.
Tom Howgate explains why knowing what influences sports off the pitch is key to licens
The FA’s Damian Treece, on why we’re at a tipping point for women’s football.
Start Licensing’s Ian Downes spots brands breaking through by clever and apt placement at retail.
Source sits in the dugout with The FA’s Damian Treece to talk licensing tactics.
The Lionesses set is the first ever all-female Subbuteo Main Game Set to hit
Asda’s Ruth Golightly talks key trends within the licensed apparel category.
Publisher unveils new story ahead of FIFA Women’s World Cup starring Rocky Race.
Growing interest in women’s football now being reflected in licensing arena.