The reveal comes as The Pokémon Company International continues its year-long celebration of the brandâ

“Thrilled”, “a fantastic night”, “overjoyed”, “a true honour” just some of the winners’ feedback f

Including WildBrain bringing back 1980’s favourite Strawberry Shortcake with a new animated series and glo

We find out more about The Pokémon Company International’s licensing manager for GAS.

A number of apparel and accessories collections will launch across brands including Reserved Kids, Hou

The Pokémon animation will be heading to the BBC for the first time this August.

Source chats to some key players in the sector about what makes the brands

The month-long takeover will include a branded area in the toy department, plus a vari

The exclusive limited edition summer clothing collection is based on the setting of the Poké