Start Licensing’s Ian Downes spots ways in which Disney’s Frozen 2 is taking over
Born Licensing’s David Born highlights examples from the UK to Australia.
The use of classic characters by big corporate firms catches Ian Downes’ eye.
A bit of creativity can go a long way, says Pink Key Consulting’s Richard Pink.
Richard Pink kicks off his new column with a controversial statement.
Warburtons ‘The Giant Crumpet Show’ is rated number one by consumers.
Classic characters appear in new ad for bakery brand’s new Giant Crumpets.