Start Licensing’s Ian Downes finds licensing playing a role in an increasingly diverse set
We chat to md Jon Cameron about why the product always comes first.
Partnership with pop artist was secured by global licensing agency, Artestar.
New collaboration also boasts the first ever filmed ad created solely from Polaroid photos.
The Brands Masterpiece and Okashi collabs feature brands and their logos.
New trainer collab will launch as part of Polaroid’s 80th anniversary celebrations.
Sarah Moughtin from John Lewis tells us what’s selling well for the retailer.
Gift licensee unveiled new Happy Jackson and Orla Kiely lines among other brands.
Licensee secures deals with Polaroid, Stanley and Tatty Devine.