This ad will be closed automatically in X seconds.

Hey Duggee joins BBC’s ‘Staying Home’ campaign

BBC Studios’ preschool character is latest addition to broadcaster’s series of shorts.

Preschool character Hey Duggee is the latest addition to the BBC’s series of shorts on TV and social media, encouraging UK residents to stay in their homes following government advice on COVID-19.

Shorts to date have included appropriately themed footage from Miranda, The Thick of It, The Mighty Boosh and I’m Alan Partridge.

Hey Duggee – The Stay at Home Badge was edited together using existing animation and with a new voiceover recorded by Alexander Armstrong from his home.

The video has aired on CBeebies and has been posted across its social channels, as well as on the Hey Duggee social channels.

It notched up over 7,000 views on the Hey Duggee YouTube channel in less than 24 hours.

You can check out the video below:

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter and @licensing_source on Instagram.

MORE NEWS
LA24500x500
 
It's May and that means that the entry deadline for The Licensing Awards 2024 is approaching - with a closing date of Thursday 30 May 2024....
RoyalMailPeppa500x500
 
"Getting mail in the post is an exciting and special treat for little ones, and we cannot think of a better way for families to embrace this first experience than with Peppa Pig stamps from Royal Mail."...
H&MPantone500x500
 
H&M Home has unveiled its second collection with Pantone, using two colour palettes - Zesty & Fresh and Sweet & Juicy - playing with the idea of flavour, taste and hues....
RainbowKristina500x500
 
Kristina Sundby brings over seven years of retail experience in categories including party and celebrations to the company....
RainbowBrite500x500
 
Hallmark is marking a major anniversary this year, with an extensive licensing programme in celebration of Rainbow Brite’s 40th anniversary....
StationeryAwards500x500
 
A number of licensing companies and brands have been named as finalists in the Stationery Awards 2024, which take place on the first evening of the London Stationery Show (Tuesday 14 May)....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.