This ad will be closed automatically in X seconds.

First ever Batman Augmented Reality app launches globally

The app features exclusive content, new digital comic book, mini games, AR filters and technology-based learning experiences.

DC has revealed the ‘ultimate’ Batman mobile experience for 6-12s.

The DC: Batman Bat-Tech Edition app is available in 13 different languages around the world and aims to immerse kids in narrative-driven, technology-inspired activities.

Developed in conjunction with Warner Bros. Consumer Products, the app features first of its kind Augmented Reality technology to engage kids and immerse them in the world of the superhero.

In addition to learning about Batman’s technology through the app’s AR storytelling features, kids can play mini games, transform photos with AR face filters and stickers, read exclusive digital comics, watch Batman Bat-Tech themed video content and gain access to the Batcomputer, the super-computer where Batman’s tech secrets are stored.

“Batman is one of our most important franchises, so bringing together the DC and Warner Bros. Consumer Products teams to develop this app featuring his fan-favourite gadgets and crime-fighting tech was a chance for us to give fans yet another way to engage with a favourite DC Super Hero,” said Pam Lifford, president, WarnerMedia Global Brands and Experiences.

“The app creates a truly unique experience that gives kids around the world a chance to immerse themselves in the DC Universe – there’s no other app like it available today.”

In addition, launching exclusively on the app is a digital comic series, Batman – Knightwatch, where kids can explore how the Knightwatch programme was created.

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter and @licensing_source on Instagram.

MORE NEWS
LA24500x500
 
It's May and that means that the entry deadline for The Licensing Awards 2024 is approaching - with a closing date of Thursday 30 May 2024....
RoyalMailPeppa500x500
 
"Getting mail in the post is an exciting and special treat for little ones, and we cannot think of a better way for families to embrace this first experience than with Peppa Pig stamps from Royal Mail."...
H&MPantone500x500
 
H&M Home has unveiled its second collection with Pantone, using two colour palettes - Zesty & Fresh and Sweet & Juicy - playing with the idea of flavour, taste and hues....
RainbowKristina500x500
 
Kristina Sundby brings over seven years of retail experience in categories including party and celebrations to the company....
RainbowBrite500x500
 
Hallmark is marking a major anniversary this year, with an extensive licensing programme in celebration of Rainbow Brite’s 40th anniversary....
StationeryAwards500x500
 
A number of licensing companies and brands have been named as finalists in the Stationery Awards 2024, which take place on the first evening of the London Stationery Show (Tuesday 14 May)....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.