Jazwares has further strengthened its team, confirming the appointment of Jeremy Padawer as chief brand officer.
In addition, the company has also made a number of promotions within its sales team.
Jeremy (pictured) is a veteran of the toy industry with experience across multiple toy categories including collectables, as well as in ecommerce and animated content.
He originally joined Jazwares in 2019 when the company acquired Wicked Cool Toys.
In the newly created role, Jeremy will be responsible for the company’s global brand building, design, marketing and communications across all business units.
In addition, Jazwares has confirmed a number of key promotions to its sales team – Herb Mitschele is now evp of global sales and planning; Guy Thomas has been promoted to svp of US sales; while Arthur Ferreira is now svp of international sales and marketing.
“Jeremy is a highly experienced executive with a proven track record in building and scaling iconic brands,” commented Judd Zebersky, ceo of Jazwares. “He is beyond passionate about the toy industry and has the ability to understand and impactfully align the business with where consumers are going next.
“In his new role, Jeremy will further brand relevance, and drive product innovation and long-term growth for the portfolio.”
Jeremy added: “You never work a day in your life when you do what you love, and with a team of people that you deeply respect. I’m thrilled to be of service to the global Jazwares team in this capacity. We’ve had a remarkable run, but we’ve saved the best for next.”
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