New kids snacking range, Squeezies, launches featuring Mickey and Minnie Mouse.
Del Monte is working with Disney on the launch of a new kids snacking range called Squeezies.
The fruit pouches come in a variety of flavours and are aimed at three to nine year olds. Each pouch features an image of Mickey or Minnie Mouse and contains no added sugar or artificial ingredients.
Martin Tilney, commercial director UK and Ireland at Fresh Del Monte Produce, commented: “We’re delighted to be working with Disney to launch our new Squeezies range.
“Healthy eating should be a fun experience for the whole family and at Del Monte we hope to make this easier for parents to achieve.”
Flavours available include Apple, Banana and Strawberry, Apple and Mango, and Apple, Strawberry and Blueberry.
Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter.
