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Momentum continues to build in UK for Gorjuss

Cooneen, Design Objectives, Sequin Art among licensees launching new lines.

Santoro’s UK licensing programme for the Gorjuss brand is building momentum.

Cooneen is securing its first listings for a children’s outerwear and nightwear range, which is due to launch in autumn/winter, while Design Objectives will launch a new paper crafting collection. The seaside-themed Little Fishes and Summer Days will form a colouring-in element, as part of a detailed Colour Me In book and wooden character toppers.

Elsewhere, the sell-in success of Sequin Art’s debut line has prompted the development of three new sequin kits, as well as Gorjuss Painting by Numbers kits for autumn/winter.

Santoro’s own Gorjuss gift collections were unveiled at Spring Fair, with five new lines for everyday gifts, plus a 100-piece BTS range.

On top of this, Peggy Wilkins Textile Fashions becomes the exclusive UK distributor for Emma Home’s jacquard cushions.

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