Toy Time Show is a series of live action review shows exclusively on KidsCast.
TLP is looking to introduce toy brands to its new unboxing series – Toy Time Show – which is exclusive to its new children’s KidsCast app.
Toy Time Show will consist of live action toy review shows. Running alongside these will be a series of giveaways for the toys featured in the videos, which the consumer can win by being a KidsCast subscriber through the website and Imagine, a free to subscriber monthly magazine.
Russell Dever, creator of KidsCast, said: “The response from our December ‘Big KidsCast Giveaway’ was incredible – reaching 7.8 million impressions on Twitter and 40k through Facebook, as well as an influx of subscribers to the app and site.
“This month we are working with Famosa featuring a video of their toy (Range Rover Ride On) in our Toy Time Show and a product giveaway through social media and our website.
“It’s wonderful that this has had such a great response from parents and children. We are working with some amazing brands and are looking forward to watching the series grow over the next 12 months.”
KidsCast will be represented by Those Licensing People at Spring Fair next month.
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