This ad will be closed automatically in X seconds.

Amazon launches all-new Women’s Football Store

Amazon – already a partner of UEFA Women’s Football – has launched its all-new Women’s Football Store.

Female football enthusiasts and players in UK can now shop a wide selection of quality products needed to train, play and recover from leading sporting brands.

The storefront features over 1,000 quality products from shin guards to sports nutrition, training vests to trophies, and sports tape to cold compresses, with the selection curated by an all-women team, for women and girls.

In addition, later this year, Amazon will become home to the first Official UEFA Women’s Champions League online store, including tournament merchandise.

“Across the globe, we’re seeing huge excitement and support for women’s football, with crowds and media coverage at record levels, more young girls getting into grassroots football, and heightened interest and demand for women’s football kits, apparel and equipment,” commented Maria Giulia Biguzzi, head of Amazon’s EU Fanshop. “As proud partners of UEFA Women’s Football, we are committed to using our scale to drive even more momentum for the women’s game, and our Women’s Football Store makes it even easier for customers to access whatever they might need, knowing that they’re shopping a quality selection and that it’ll arrive fast, in time for their next match.”

Ahead of the UEFA Women’s Champion’s League knockout stages, Amazon has kicked off a European-wide brand campaign, featuring real players, which is rooted in the insight that playing women’s football unleashes confidence and self-assurance on and off the pitch.

Hitting screens this spring, Amazon’s new brand advert ‘The Grit’, directed by BAFTA nominated director Molly Manning Walker – and founder of football team Babe City FC – celebrates the skill, spirit and sheer quality in the women’s game today.

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter and @licensing_source on Instagram.

MORE NEWS
KokomoNG500x500
 
The new collection features lotions, creams, body scrubs and soaps, all of which combine the artistry of the masterpiece Bathers by Paul Cezanne with luxurious skincare....
RichardRadfordnew500x500
 
Bioworld's Richard Radford on how 2025 offers significant opportunities and continued progress for the ambitious licensee....
OnlyNYBeastieBoys500x500
 
Secured in partnership with Bravado, the new collection centres around the classic To the 5 Boroughs album, which celebrated its 20th anniversary last June....
A2Vemoji500x500
 
Gift, party, stationery and arts and crafts licensee, A2V has secured a new deal with emoji for the UK and Eire, brokered by Big Picture Licensing....
LeslieLevine500x500
 
Licensing Works' Leslie Levine on building out DTR relationships, new publishing across all IP and a year of expansion....
Beanstalklogo500x500
 
Brand licensing agency, Beanstalk will be looking to enhance its investment in strategic growth initiatives following its acquisition....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.