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News extra: More licensing news from this week

Including Smiley revealing its latest Zara range and PJ Masks growth in Australia.

The Source rounds up more news from the licensing industry across the globe from the week.

The Smiley Company has launched its latest collection with Zara – supported by a major editorial feature on the fashion retailer’s website. The new line includes crew neck sweats and jersey tees with all-over prints, as well as joggers with signature SmileyWorld branding.

eOne has signed a new free to air broadcast partner for PJ Masks in Australia, with consumer products poised to launch this summer. The show will begin airing on ABC Kids from July 3, alongside its run on Disney Junior. 15 licensees are signed up to the licensing programme so far including Just Play (master toy), Parragon Publishing, Amscan, MJM, Caprice Australia, Rubie’s Deerfield and Zak Australia.

Fireman Sam has partnered with South Wales Fire and Rescue Service as part of the brand’s 30th anniversary celebrations. The partnership will see Fireman Sam supporting numerous charity fundraising events run by the fire service throughout the year.

Signature Living – the hotel and hospitality operator – is to open a George Best Hotel as the company’s first project in Belfast, Northern Ireland. The deal was negotiated by IMG on behalf of the George Best Company.

A recent nationwide poll of 2,000 adults commissioned by Canon UK to launch its 365 Days of Summer competition, saw Roald Dahl named the greatest storyteller of all time. The author took over half of the vote, seeing off competition from Charles Dickens, Shakespeare, Enid Blyton, J.R.R Tolkien, Lewis Carroll and JK Rowling.

Maggie & Bianca Fashion Friends from Rainbow is due to hit screens across Poland and Benelux on Nickelodeon. The show will begin airing in Poland from July 1 and in the Benelux from July 10.

CPLG has welcomed Neesha Law as commercial manager for CPLG MENA, responsible for all of the company’s commercial activities in the region.

Turner EMEA has appointed Pierre Branco to the role of svp Northern Europe.

Zebralution, a leading digital media distributor for independent labels and audiobook publishers, has teamed up with Loudr, a music rights technology company. The deal provides Zebralution with comprehensive DPD licensing for its labels and royalty administration services, as well as access to Loudr client features such as real-time publishing metadata for licensed works.

Cartamundi has made a new addition to its Shuffle range – Shuffle Go Operation.

Edutainment Licensing is working with Jesus Perezagua, the ceo and founder of Aqui Media, to introduce Super Geek Heroes to Japan. The series has already launched on Aqui Media’s Jelly Jamm SVOD app and will also have a weekly slot on the Jelly Jamm TV block. In addition, Aqui Media will represent the brand as a sub-agent for Japan and will look to introduce merchandise in key categories, including plush and bags.

The Brand Liaison is to represent Jimmy the Bull, the internet sensation bull terrier created by artist Raphael Mantesso. The images combine photography and free hand illustrations.

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