A new special edition gin has launched at John Lewis stores and online to mark the forthcoming Coronation of Their Majesties King Charles III and Camilla, Queen Consort on the 6 May.
Created in collaboration with Gin In A Tin and as part of Historic Royal Palaces’ brand licensing programme with its agent The Point.1888, The Coronation Gin design is inspired by the Crown Jewels, housed at the Tower of London.
With distinctive notes of lemon peel, coriander, cardamom and Juniper it has been created as the ‘ultimate royal tipple’. The London Dry gin is presented in lightweight letterbox-friendly tins and is adorned with a gold foiled crown featuring the symbols of the four nations of the United Kingdom: a classic English rose, a traditional Scottish thistle, a Welsh daffodil and the Irish shamrock.
“We couldn’t be happier to give the nation a truly special way to commemorate the Coronation. Working with Historic Royal Palaces and Gin In a Tin has been an absolute pleasure and John Lewis is the perfect retail partner,” commented Rosanna Cousins, senior retail and commercial manager at The Point.1888.
Emma Saunders, senior licensing manager at Historic Royal Palaces, continued: “We are delighted to be working in collaboration with Gin In A Tin, who have created a classic product to mark such a magnificent event this year. We plan to develop further collections in partnership with Gin In A Tin, whose inspiration can be taken from the most wonderful palaces in the world.”
Charlotte and Martin, founders of Gin In A Tin, added: “It has been a privilege to work with Historic Royal Palaces on such a prestigious project. Our mission is all about combining great taste with innovate packaging – what could be more special than sipping ‘The Coronation Gin’ whilst watching history being made?”
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