This ad will be closed automatically in X seconds.

University Games launches first ever all female Subbuteo main game

The Lionesses set is the first ever all-female Subbuteo Main Game Set to hit the mass market.

2021 will see a UK-first, as University Games launches the hotly tipped Subbuteo Official England Lionesses Main Game Set – the first ever all-female Subbuteo Main Game Set for the mass market.

The game will launch in May, with the detailed Lionesses Subbuteo players sporting the England kit and will feature players of differing ethnicity.

The fully licensed Official England Lionesses Subbuteo Main Game will contain the 11-player Lionesses Team, an 11-player Red and White Team, along with the Subbuteo pitch, ball and goal sets.

Mark Jones, sales director at University Games, believes the new Lionesses Set will make big steps to continue to bridge the gap between the younger generation and the current Subbuteo enthusiasts.

“We are all ever hopeful for a football-themed summer with the Euros currently planned to kick off this June, and with the Women’s European Championships now scheduled for summer 2022, the new England Lionesses Main Game is certain to be a very welcome and timely addition to the range,” he commented.

“Subbuteo was a best seller for 2020 and a top Christmas toy following a successful re-launch and a heavyweight multi-media campaign, which will continue throughout 2021 and feature the new addition to the range.”

The new Lionesses Main Game will join a comprehensive range that includes the Subbuteo Main Game, Official England Main Game, as well as the new Virtual Assistant Referee (VAR) Set and enhanced Fences Set accessories which launched earlier this year.

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter and @licensing_source on Instagram.

MORE NEWS
StationeryAwards500x500
 
A number of licensing companies and brands have been named as finalists in the Stationery Awards 2024, which take place on the first evening of the London Stationery Show (Tuesday 14 May)....
Click+Collect500x500
 
Alongside the nationwide expansion, Primark will also add new categories and products available to buy via Click + Collect, with men’s and selected home and lifestyle products and ranges to join the newly extended service....
Bellstaff500x500
 
The immersive experience will take over the Gladstone Pottery Museum on 25-26 May and will explore the history of Belstaff from industrial innovator to a leader in motorcycle and outdoor, all-weather clothing....
RHSAtlanticMats500x500
 
Both ranges feature a wide variety of florals, leaf designs and geometric patterns based on works from the RHS Lindley Collections. ...
emojiplanet500x500
 
Launch plans include an initial rollout of emojiplanet flagship locations in the US, Canada and China, plus subsequent expansion worldwide....
job
 
SEGA is looking to expand its team with the appointment of a head of brand licensing EMEA....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.