Activewear brand MP is helping consumers ‘move with colour and style’ with a new collaboration with the Crayola brand.
The new activewear range consists of colourful matching sets, unisex t-shirts and accessories such as socks and shakers. As part of the curated collection, the MP x Crayola hoodie and jogger sets are made from extra soft touch feel fabrics.
“We wanted people to embrace their colourful side with our limited edition Crayola collaboration, where creativity meets comfort in vibrant matching sets,” commented Lucy Barnes, senior brand manager at MP Activewear. “The MP x Crayola collection will add a pop of colour to your everyday, whether it’s for workout or rest attire.”
Rob Spindley, licensing director, EMEA at Crayola, continued: “We are excited to further our ever expanding lifestyle portfolio through this collaboration with MP. Together we are inspiring creativity, celebrating individuality and promoting self-expression by encouraging people to move with colour.”
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