Rainbow Designs is heading into the new year with three new appointments to its team. Zara Hynes has come on board as brand manager, while Helen Covell and Laura Price have been recruited as area sales managers.
Zara joined the team in Q4 2023 and has reportedly hit the ground running, developing big 2024 brand plans for Rainbow’s Peter Rabbit, Paddington Bear, Disney’s Winnie the Pooh, Mickey Mouse and new Lion King collections, and other storybook favourites.
Zara, who has relocated from Ireland, brings with her six years of brand management experience in the beauty and healthcare sector.
Rainbow is also strengthening and expanding its sales team with the appointment of Helen Covell as area sales manager for the midlands area, and Laura Price in the new role of northern area sales manager. Helen joins Rainbow with over 21 years’ experience in the gift industry, from both a sales and buying perspective, and Laura brings with her over seven years’ experience with top tier brands, most recently in the greeting card sector.
Zara Grindrod, Rainbow Designs’ sales and marketing director, commented: “I’m delighted to have Zara join us. She brings with her extensive experience in brand management, and is already proving a valuable member of our core team as she develops some exciting 2024 plans for our bestselling licensed brand collections.
“The appointments of both Helen and Laura are part of our strategic growth plans, to better serve our customers throughout the UK and provide great support to independent retailers in key territories. I’m delighted to have both these highly experienced and motivated ladies on board as we head into the new year.”
Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter and @licensing_source on Instagram.