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Jolly Awesome unveils Sanrio lines at Top Drawer

Stationery and greeting cards publisher reveals Hello Kitty and Gudetama ranges.

Stationery and greeting cards publisher Jolly Awesome has been showcasing two new Sanrio licensed lines at Top Drawer this week.

The company has new collections for both Hello Kitty and Gudetama.

The Hello Kitty line features over 26 luxe foiled greeting cards designs to suit any occasion, as well as notebooks and art prints.

Hello Kitty herself also made a guest appearance at the show – which is being held at London’s Olympia, with the last day being today (Tuesday January 16).

Meanwhile, the Gudetama line of cards, notebooks and art prints features a range of slogans and themes to appeal to millennials.

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