This ad will be closed automatically in X seconds.

Character World welcomes new Minions lines

New range includes duvets, cushions, towels, ponchos, curtains and more.

Character World has launched an exclusive Minions-inspired range, as it looks to take advantage of the success of Despicable Me 3 at the box office.

The new range includes duvets, cushions, towels and ponchos in a variety of designs, as well as a fleece blanket, bean bag, rug and curtains.

It is available across the UK and Europe.

Tim Kilby, brand director at Character World, said: “Anyone who has seen the Despicable Me movies cannot help but love the playful, mischievous characters and there is clearly huge excitement around the latest instalment in the franchise.

“Our previous Despicable Me ranges have all proved hugely popular with consumers and we anticipate this range will see high demand among current fans, as well as sparking a whole new generation of Despicable Me fans.”

Character World already works with Universal Brand Development on brands such as The Secret Life of Pets and Jurassic World.

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter.

MORE NEWS
JeffBanks500x500
 
The legendary fashion designer regaled guests at the B&LLAs last week with anecdote after anecdote about a career in design, fashion and licensing that has spanned over 60 years....
BingRubies500x500
 
Rubies has added to its preschool property range, partnering with Acamar Films for an everyday dress-up collection for Bing....
FanaticsSunderland500x500
 
The global digital platform and sports merchandise specialist will become the club’s new retail partner until 2034....
PhillipeBost500x500
 
As a result, Merchantwise is expanding its international reach with a team led by former Activision Blizzard vp of international consumer products, Philippe Bost who will oversee the international licensing programmes across the markets....
CarouselLS500x500
 
Carousel and Otter House have licensed the London Studio-created brand Dreamadelic for a 2025 square wall calendar on behalf of the charitable humanitarian organisation, Oxfam....
AutumnFaire500x500
 
As Autumn Fair’s online marketplace of choice, Faire will help hundreds of exhibiting brands take orders on its platform from retailers attending the show....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.