Sustainable luxury bath product range picks up Editor’s Choice Award.
Kate Humble’s eponymous brand HUMBLE has been awarded the prestigious Editor’s Choice Award for its natural and sustainable luxury bath products.
Potter and Moore was licensed in spring 2016 to manufacture the products by Brands with Influence – with the agency impressed by the company’s ability to develop high quality sustainable products at a price that works for the mass market.
Following research with customers and HUMBLE social media followers, the company is now in the process of extending the range and distribution, including developing new export markets.
The line – which includes Sweet Pea and Verbena and Rose and Frankincense ranges – is already available in Waitrose and selected other retailers.
Martin Lowde of Brands with Influence commented: “We are delighted that Kate’s brand is getting the industry recognition it deserves. In a cluttered and complex market, consumers are really begin to look for products that meet their needs and values.
“HUMBLE offers consumers genuinely wonderful products, without damaging the environment.”
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