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Orla Kiely moves into baby bedding sector

British designer teams with leading sleep brand The Gro Company for new collection.

Sleep brand The Gro Company has revealed its new collaboration with British designer Orla Kiely.

A new collection of baby bedding has been created, with all the products using the recognisable Orla Kiely prints.

There are six Grobags and three Gro-snugs in the range, with the first three Grobags – featuring the Apple, Boats and Birds prints – now available exclusively at Mothercare and gro-store.com.

“Working with sleep bag experts The Gro Company was a natural choice for the Orla Kiely baby brand,” commented Orla Kiely.

“We share the same attention to detail and passion for quality, and the result is a charming and colourful collection.

“The range is a celebration of all things baby, appealing to parents looking to express their individuality through design.”

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