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Rovio boosts Angry Birds publishing plans

Centum Books rolls out full line of titles inspired by the movie for the UK.

Rovio Entertainment’s publishing arm – Kaiken Publishing – has been busy working with over 20 publishers across the world to build a comprehensive programme for The Angry Birds Movie.

In the UK, Centum Books has released a full line of books which further explore the story world of the film.

In the US and Canada, HarperCollins Children’s Books has created an extensive publishing programme, including The Angry Birds Movie: The Junior Novel which retells the movie’s story.

Panini SPA has created a sticker collection, which is available worldwide, while it is also publishing magazines and comics in Europe and Mexico.

Penguin Random House and Hachette Livre are on board in Spain and France respectively, while France will also get some special formats from Editions Larousse SAS.

Le Lombard in France, IDW Publishing in the US and Shanghai 99 in China, to name just a few, are publishing comics in the new world of the movie. Elsewhere in Asia, Gramedia Pustaka Utama in Indonesia is publishing six movie titles including story, activity and comic books.

Plus new publishing partner BPlus Mongolia, is even publishing titles in Mongolian.

Finally, for Angry Birds superfans IDW is also publishing The Art of The Angry Birds Movie, an illustrated volume going behind the scenes of the making of the film.

“It’s always been our aim to offer stories to Angry Birds fans in their native languages,” said Kaiken publisher and ceo, Laura Nevanlinna.

“Language truly builds a connection between the reader and the storyworld. We’re incredibly proud to have such an amazing group of partners on board and quite thrilled to be the first Finnish brand to create such a massive, global and simultaneously launched publishing programme.”

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