Hello Kitty, Thomas & Friends and Monkey join fundraising platform.
The T-Shirt Booth fundraising initiative has welcomed a trio of new partners.
The app began two years ago with just ten partners, and has now grown to include a fully mobile enabled e-commerce website and some 50 partnerships.
The licensing industry continues to show its support, with the latest brands signing up including Hello Kitty for Starlight Children’s Foundation, Thomas & Friends for The National Autistic Society and Monkey for Comic Relief.
T-Shirt Booth now has an ambitious target to sell 600,000 t-shirts by the end of 2017 – donating £1.2 million to charity in the process.
The company has secured the services of specialist sales and marketing consultancy, Leighton Davis, to develop a customer acquisition strategy for T-Shirt Booth to help it reach this goal.
