Host of licensed names set to take part in retailer’s parade on Sunday November 19.
Hot Wheels & Barbie lines launch in Toys R Us with gift with purchase promotion.
Company teams with Mattel for launch of R/C Bladez Quad Racerz for the brand.
The Source highlights some of its most read stories & articles of the year.
Toy company makes TV debut with three-week campaign for RC inflatables.