Move follows company seeing a traffic uplift from UK & Europe on its US store.
IFLScience has opened the doors of a new UK-based ecommerce store, with the Christmas period seeing an 80-100% sell through on its product lines.
The move follows the company seeing an uplift in traffic coming from the UK and Europe on its US ecommerce store, after it started to publish during GMT after its office move to London in 2015.
Following a strong 2016, IFLScience has further plans for this year. Already partnered with Global Merchandising Services, Untapped Agency and One Entertainment, it is working on a new range of merchandise with UpRosa, which creates up-close scientific imagery with the royalties going back into scientific research.
It has also launched a customisation store with Zazzle and Urban Species is stocking a number of its quirky tees and hoodies.
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