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GB eye partners with Epic Games on Fortnite

Licensee will create a range of posters and wall art inspired by the hit brand.

GB eye has secured a new partnership with Epic Games which will see it create a range of wall art and posters for Fortnite.

The branded collection will include posters, badges and framed art, as well as more innovative wall décor.

The partnership was brokered by IMG, Fortnite’s exclusive worldwide consumer products agency.

“We are so excited to be working with such an iconic, ground-breaking licence, especially as the competition was fierce,” said Emily Aldridge, head of licensing at GB eye. “We have had customers requesting this daily since the game launched, so we are confident that this will quickly become a top selling licence for us.”

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