Bioworld Merchandising acquires Vandor

Acquisition allows licensee to expand into housewares and home.

Bioworld Merchandising has acquired licensed home products company, Vandor.

The move means that Bioworld can now expand into new categories, with Vandor specialising in lines including drinkware, sculpted collectables, kitchenwear and home décor.

“We were impressed by Vandor’s reputation for creating unique/differentiated high-quality products, and we’re excited about our growth in the housewares and home business,” said Raj Malik, Bioworld’s ceo. “This strategic acquisition is consistent with our mission to continue to expand our business into new licences, channels of distribution, and international markets while continuing to bring an unparalleled consumer experience across all our product categories.

“I am confident in our teams’ shared passion for providing consumers with products that truly embody the brands they love and look forward to the success this union will bring.”

Sarah DeVoll, Vandor ceo, added: “We were thrilled when Bioworld approached us. We have heard nothing but positive feedback from our mutual customers and licensors about Vandor joining the Bioworld family.”

The news comes on the heels of Bioworld’s recent acquisition of Global Design Concepts and the launch of One61 Studio, its new technology division created to propel officially licensed products and apparel into the future.

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter.

The coin is the latest in The Royal Mint’s Music Legends series, following the likes of David Bowie, Elton John and Queen....
The Radley X RHS collection includes handbags, purses and tote bags, and features designs inspired by artwork from the RHS Lindley Collections, as well as the RHS Gardens themselves....
Licensing International and the Sports & Fitness Industry Association are gearing up for the second annual Sports Licensing Summit which will take place on 6 March in New York....
The art licensing and design company has appointed Jess Brown to the role of licensing manager....
The next instalments of Bluey - including an extended length special - will premiere this April, marking the series’ first global rollout....
With the expansion into Western Europe, the Moonbug Channel is now available in 83 different countries across EMEA and APAC....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.