B&LIS and SILC unite to create two-day European licensing conference

Two leading European licensing conferences are uniting this summer to provide business leaders and decision makers with action-oriented, thought-provoking content on the future of the licensing industry.

Brand & Licensing Innovation Summit Europe (B&LIS) – organised by Informa Markets – and the Sustainability in Licensing Conference (SILC), presented by Products of Change, will make their in-person debuts on 21 and 22 June respectively at London’s Royal Geographical Society following hugely successful virtual programmes in 2021 attended by hundreds of international delegates.

B&LIS will kick-off the two-day conference on 21 June and will spotlight retail and future trends through interactive panel discussions as it tackles next-gen topics such as NFTs, the Metaverse, the ever-changing content landscape, breakthrough licensing categories and how to maximise opportunities at retail.

SILC will then bring sustainability to the fore on 22 June, deep-diving into crucial issues such as sustainable supply chains, driving social change through entertainment, leading brands, retail treatment and best practice from licensees and suppliers, showcasing what is required of business to be ‘future fit’.

The resulting event is a critical date in the diary for global leaders and decision-makers from the world of brands and consumer products to enjoy panel discussions, live Q&As and roundtables, as well as a lively networking reception on both evenings to build new connections in-person.

“B&LIS and SILC share the same ethos: a desire to deliver genuinely thought-provoking, action-led content that has the power to challenge leaders and drive positive and profitable decision-making in relation to everything from product development and distribution to consumer engagement and commerce,” commented Anna Knight, vp licensing at Informa Markets. “Uniting the two events means we can create a key moment in the summer when European licensing leaders can connect, learn and share, while also saving on time and travel.”

Echoing Anna, Helena Mansell-Stopher, founder and ceo at Products of Change, added: “To unite SILC and B&LIS just made perfect sense, by combining the conversation of sustainability, innovation and future technologies to industry and showcasing what the future of global business will look like.

“It also provides the opportunity to minimise time travelled and network with industry peers physically across Europe as well as globally across the digital platform, and like SILC the combined conference will become a key event in the yearly calendar.”

B&LIS one-day tickets are priced at £275 and can be purchased by clicking here. SILC one-day tickets are priced at £275 and can be purchased from the Sustainability in Licensing Conference website by clicking here.

POC and Licensing International members can enjoy a 20% discount on these rates (non-cumulative). Alternatively, two-day tickets can be purchased from either site for the discounted rate of £525.

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