Koko Rose Media secures multi-territory deal with AmayaSoft for book apps.
The Deer Little Forest art and lifestyle brand is moving into the world of digital publishing.
Koko Rose Media – which is the brand manager for the property – has secured a multi-territory deal with interactive specialist AmayaSoft for a series of digital book apps.
The English learning products will launch in Chinese, Turkish and Russian markets.
Bakhram Fayzutdinov, founder of AmayaSoft, commented: “We’ve built up expertise in developing interactive books and educational apps for children. We understand that great content plays a significant role in creating a high-quality application.
“We found exactly what we needed in Deer Little Forest – unique characters and original illustrations created by Jo Rose.”
Lisa Hryniewicz, md of Koko Rose Media, added: “We are delighted to partner with AmayaSoft. The quality of their products and the ingenuity of their designs is a perfect fit for our brand values, which strive to reach both child and parent with our original content and intrinsic value.
“AmayaSoft’s vast experience and established distribution channel will surely help Deer Little Forest teach English to a lot of kids.”
Deer Little Forest is represented by agents in 29 countries, most recently This Is Iris in the UK and Ireland, which is currently pursuing discussions across stationary, gardening, baby and gift categories.
The high-end property, featuring an original collection of animals and woodland designs, has been licensed across stationary, housewares, digital games and magazines.
An ambitious publishing plan is underway, with a picture book being developed in partnership with Ingrid Selberg (former md, Simon & Schuster) and Margaret Hope (former art director at Random House, Simon & Schuster and the BBC).
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