New and refreshed licensing initiatives confirmed for sporting property.
Dorna Sports has announced a raft of new and renewed licensing initiatives for the MotoGP brand.
In the UK, Dorna Sports has partnered with KitKase to produce a MotoGP-branded cabin case which launched in May. In addition, long-term official calendar licensee, Pyramid has renewed its agreement for a year coinciding with the launch of the 2018 MotoGP Official calendar.
Red Bull has confirmed the launch of a new special promotion limited edition MotoGP design on the Red Bull cans, plus six-pack packaging, available in Austria for the six weeks over the August dates of the Grand Prix.
MotoGP also continues to renew licensing agreements with key partners including We Play Media to develop and update the official and first free to play mobile MotoGP game for mobile and wireless platforms. In addition, interactive game licensee Milestone will develop and publish the new MotoGP Official video games for PlayStation4, Xbox One, Nintendo Switch and Windows PC/STEAM from June.
In addition, Scientific Games will continue to licence MotoGP instant lottery scratch cards and games to lottery operators worldwide.
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