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Hugo Boss scores with NBA

Two new co-branded capsule collections to launch for spring/summer and autumn/winter.

Hugo Boss has teamed with NBA for the launch of two new co-branded capsule collections.

A spring/summer collection will include long and short-sleeve hooded sweatshirts, crew neck sweatshirts, long and short sleeve tees, sweatpants and shorts. An autumn/winter collection will follow later on in the year.

NBA champion Draymond Green has been named as the face of the collections, reported Fashion United.

Both ranges will feature staples with the NBA logo and nine team logos including New York Knicks, Brooklyn Nets, Los Angeles Lakers, LA Clippers, Miami Heat, Chicago Bulls, Golden State Warriors, Houston Rockets and Toronto Raptors.

“Partnering with the NBA and working with NBA star Draymond Green, offers us the ability to design regional and national relevant products for Boss with the best teams and talent that basketball has to offer globally,” said Ingo Wilts, chief brand officer at Hugo Boss.

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